With the new series beginning tonight (3 June), ITV is relaunching the Love Island and ITV Webshop in the UK, partnering with Event Merchandising.
The collaboration is aiming to bring fans ‘closer to the heart of the show’, with items including the popular Love Island water bottles and robes, plus a fresh range of exclusive new products such as apparel, accessories and homeware.
In addition to the product line-up, the Webshops will undergo a significant upgrade later this year. The enhancements will look to provide a seamless and immersive shopping experience, making it easier than ever for fans to find and purchase their favourite Love Island items. The new shop interface will feature improved navigation, plus a more personalised shopping journey.
“We’re excited to relaunch the Love Island and ITV Shop with Event Merchandising,” commented Jurian van der Meer, evp brand licensing at ITV Studios. “Our goal is to bring fans closer to the show they love by offering a wider range of products that truly reflect the Love Island lifestyle. With the upcoming upgrades to our shop, we’re committed to delivering an exceptional shopping experience that keeps our fans coming back.”
Jeremy Goldsmith, md at Event Merchandising, continued: “We are absolutely delighted to be running the Love Island and ITV Webshop. This partnership with ITV allows us to bring fans even closer to the Love Island and ITV experience with a fantastic range of merchandise that embodies the spirit of the shows. We look forward to delivering an enhanced shopping experience and a collection of products that fans will love.”
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