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Immersive Everywhere reveals expansion and new hires

Live theatrical experience specialist, Immersive Everywhere has significantly expanded its business with a trio of new hires.

The company – which is behind productions including The Great Gatsby, The Choir of Man, Doctor Who: Time Fracture and the upcoming Peaky Blinders: The Rise – has officially welcomed Tom Roe as head of global licensing. As well as bringing in new leading IP, Tom will also be overseeing the licensing out of Immersive Everywhere’s shows into new territories.

Meanwhile, Rich Major has joined in the role of group sales and marketing director, while Neil Connolly takes on the position of creative director.

“Our expansion is bringing some of the brightest minds in our industry together,” commented Brian Hook, chief creative officer at Immersive Everywhere. “Rich Major joins us from a prolific career at See Tickets, bringing expert commercial strategy, direction and heading up their formidable ticketing operation. Neil brings his unique brand of exceptional creative talent from Little Lion Entertainment (Crystal Maze, Tomb Raider, Khaos Karts), and Tom joins us from an exemplary career in licensing.

“This team will drive our ambition to be at the top table with some of the most exciting brands in the world and placing our current shows in new and exciting homes across the UK, and delivering our work to local partners in many territories. As the immersive sector expands, Immersive Everywhere will be at the forefront for many years to come.”

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