Deal for men’s, women’s and children’s footwear spans across several European regions.
Leomil has inked a deal with Iconix to create a footwear collection for the Lee Cooper brand.
The agreement – which spans across several European regions – will see Leomil create footwear collections for men, women and children. Products are scheduled to debut in retailers for spring 2021.
“We are excited about partnering directly with Iconix on Lee Cooper,” commented Tsirah Kadouch-Milhado, licensing director at Leomil. “Lee Cooper is an established brand with high international brand awareness and brand affinity.
“The brand’s history and relevance combined with our ability to create differentiating collections that fit Lee Cooper’s brand DNA represents major potential.”
Bob Galvin, ceo of Iconix Brand Group, added: “Iconix welcomes this partnership with Leomil on the Lee Cooper brand, which brings together over 100 years of this renowned brand’s unique heritage and the strengths of both respective partners with what we anticipate will be a first class footwear range.”
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