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iBeani showing licensing potential at Spring Fair

Company behind bean bag tablet stand already working with the National Gallery.

DeVancer, the company behind a unique bean bag tablet stand, is looking to increase its awareness within the licensing space.

The company and its iBeani brand already works with the National Gallery – with Vincent van Gogh’s Sunflowers and George Stubbs’ Whistlejacket images featuring on the bean bags.

The iBeani has been specifically designed to hold tablets or e-readers on any surface at the perfect viewing angle.

DeVancer director Ashley Freer – pictured (right) with fellow director Nigel Spencer (left) – said: “The fact that [the National Gallery] have allowed us to recreate such iconic paintings on the iBeani, to sell within the National Gallery and other retail outlets worldwide, is testament to the quality of our product and the hard work that has gone into producing it.”

iBeani – which was also a finalist in the home accessories category for Gift of the Year – can be found in Hall 6-7, Stand 6S57.

In addition to its licensing ambitions, DeVancer has also secured a deal with leading UK educational equipment supplier, TTS Group, to bring the tablet stand to classrooms.

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