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Hype teams with Nickelodeon for SpongeBob line

Fashion brand unveils new apparel and accessories range inspired by the character.

Fashion brand Hype has taken the wraps of its new SpongeBob Squarepants apparel and accessories range – with some of the pieces already sold out.

Unveiled at a special launch event at Boxpark Shoreditch, London last Thursday (November 12), the collection is made up of a selection of unisex pieces.

These include screen-printed long and short-sleeved tees, t-shirt dresses, crews, embroidered joggers and shorts, caps and bucket hats, bags and phone cases.

There are 35 items in total in the range, and 16 of them are already sold out.

This is the latest fashion tie up for Nickelodeon & Viacom Consumer Products which features SpongeBob. It has previously worked with United Colors of Benetton, Beatrix Ong and Moschino to name a few.

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