This ad will be closed automatically in X seconds.

House of Fraser opens Hull 2017 merch store

Event Merchandising launches official products for UK City of Culture 2017.

Event Merchandising has been appointed to run the merchandising programme for Hull 2017 – as it gears up to become the UK City of Culture in the New Year.

Such is the excitement surrounding the event, official merchandise has become one of the most searched for terms on Google for Hull 2017.

Event Merchandising has now opened a store in House of Fraser, as well as an official online store.

Items include t-shirts, hoodies, umbrellas, mugs, badges, hats and stationery among others. There are 20 products in the range in total.

One of the t-shirts features a new design by international artist Mark Wigan, co-founder of Hull’s Museum of Club Culture, who will be unveiling a further three 2017 art works throughout the year.

The merchandise release follows on the launch of a collection of City of Culture wines from House of Townend.

Phil Batty, director of marketing, communities and legacy for 2017, told the Hull Daily Mail: “With one of the most important years in this city’s history just weeks away, Hull 2017 official merchandise is a fantastic opportunity to grab a souvenir to go with the memories being UK City of Culture will bring.

“Not only that, they make good Christmas presents, with the added bonus that they will also be raising money to support arts projects after 2017 is over.”

Want to read more news like this? Simply sign up to our daily digest by clicking here. You can also follow @LicensingSource on Twitter.

MORE NEWS
LEGOStitch500x500
 
Licensed Toys continued to play a key role in shaping market dynamics during 2024 - they make up 35% of overall total market share, up by 3%, thanks to the likes of Lilo & Stitch, UEFA, Despicable Me/Minions, Bluey and Sonic....
SpideyHeroToys500x500
 
With Licensed Toys now representing over a third (35%) of all UK toy sales, popular entertainment IP were well represented in the Hero Toys list....
LucySalisburyFunko500x500
 
Funko's Lucy Salisbury talks toy fair plans in London and Nuremberg, new launches and making the most of seasonal opportunities....
IFFutureForecast500x500
 
Future Forecast 2025 identifies key opportunities for brands, including the rising focus on family wellbeing, the power of sensory marketing and the bridging of physical and digital experiences....
BrioBuilder500x500
 
Revealed at Toy Fair yesterday (21 January), the Apollo Saturn V construction set includes 91 pieces for open-ended building and imaginative play....
MermaidMagic500x500
 
Headstart International has secured a new partnership with entertainment studio Rainbow to develop and distribute a toy line for Netflix property, Mermaid Magic....
Get the latest news sent to your inbox
Subscribe to our daily newsletter

The list doesn't exist! Make sure you have imported the list on the 'Manage List Forms' page.