Horrible Histories marks 30 years with raft of new activity

Celebrations are continuing to mark the 30th anniversary year of Horrible Histories, with more new publishing, attractions and a hit BBC Prom.

On 22 July, Horrible Histories’ BBC Prom ’Orrible Opera raised the roof of the Royal Albert Hall with two performances.

The performance was broadcast live on BBC Radio 3 and is available on BBC Sounds. It will be broadcast to watch on CBBC on Friday 8 September.

Also this week, the RAF Museum launched Horrible Histories: Up in the Air, a new partnership which comprises two interactive family exhibitions based at the Cosford and London museums, focused on the history of flight.

This is the latest Horrible Histories partnership with a leading family attraction and joins current partnerships Horrible Histories Mystery Museum escape room in Liverpool; Horrible Histories Maze at Warwick Castle; and touring exhibition Horrible Histories Pirates: The Exhibition at National Museum of the Royal Navy in Hartlepool. A major new partnership is also due to be announced in the autumn.

The 30th anniversary kicked off back in April with new book Horrible Histories: The Worst in the World, plus an anniversary campaign featuring TV, radio and print interviews with author Terry Deary and illustrator Martin Brown.

Martin is also part-way through a 30+ event tour including headline acts at many book festivals, while Terry reached thousands of children through The Big Horrible Histories Quiz on Scholastic Schools Live virtual events platform, with more appearances to come.

In July, Scholastic UK launched new book Horrible Histories: Terrible Thames, which supports the popular river boat tour.

“What started as a great new way to get kids into history 30 years ago has inspired a generation of history lovers,” commented Elizabeth Scoggins, publisher, non fiction, brands and licensing. “The brand has maintained such impressive momentum over the years, and I’m so proud to see our partners coming together collaboratively across so many categories to such success. What an incredible year with much more to come in the future.”

Scholastic UK and Rocket Licensing are also continuing to grow the CP programme which currently includes audio, magazines, games, jigsaws and heritage products.

Want to read more news like this? Simply sign up to our daily digest by clicking here. You can also follow @LicensingSource on Twitter and @licensing_source on Instagram.

MORE NEWS
B&LLAs2025500x500
 
The event will take place on Thursday 24 April at the Royal Lancaster London, where the assembled audience of retailers, licensees, brand owners and industry executives will celebrate the achievements of the 219 finalists across 22 categories, as well as witnessing the crowning of this year's Brand Ambassador....
BeanstalkJuliusK9500x500
 
Beanstalk will look to leverage JULIUS-K9's strong brand equity to extend its offering into key categories across the UK and Europe including pet food, vitamins, bedding, cages and travel products....
BobMarleyfragrance500x500
 
"This collection is a tribute to our legacy and how we continue to inspire people, creating a sense of calm and togetherness that lasts across generations."...
BrandLicensingForDummies500x500
 
Available from 19 May in print and digital formats, the book - written by Steven Ekstract and Stu Seltzer - is aiming to become an essential resource for anyone looking to understand, enter or expand within the fast growing world of licensing....
PeterRabbitWildBrainCPLG500x500
 
Under the agreement, WildBrain CPLG will manage the consumer products programme rights across merchandise, promotions, digital and experiences....
GrindClueless500x500
 
Coffee company, Grind has unveiled its latest limited edition collection, teaming with Paramount Pictures' Clueless to commemorate the film's 30th anniversary and the launch of Clueless, The Musical in London's West End....
Get the latest news sent to your inbox
Subscribe to our daily newsletter

The list doesn't exist! Make sure you have imported the list on the 'Manage List Forms' page.