Casual footwear brand HEYDUDE and SmileyWorld have teamed up for a co-branded collection of limited edition footwear, available in both adult and kids’ sizes.
Featuring three distinctive SmileyWorld patterns designed to spread joy with every step, the slip-on shoes are available in HEYDUDE’s Wendy and Wally silhouettes. Crafted with a canvas upper and easy-on design, they are both lightweight and travel ready.
SmileyWorld’s Ross Wilson, chief product officer – fashion, commented: “We’re thrilled to partner with HEYDUDE for a new footwear collection. The shoes are filled with joy and manage to bring a smile to your face as soon as you see them, through the icons and patterns of SmileyWorld. Matching that with the comfort, quality and expression of the HEYDUDE shoes felt like the perfect fit.”
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