This ad will be closed automatically in X seconds.

GUND teams with Great Ormond Street Hospital

Special Peter Rabbit soft toys designed to raise funds for leading children’s hospital.

Three Peter Rabbit soft toys have been specially designed by GUND in recognition of the pioneering work of Great Ormond Street Hospital.

The toys – which will be on sale from March 25 – feature original artworks created by young patients at a workshop run by the GOSH Arts Programme, GO Create.

Designers used the patients’ artwork and created a colourful, fun fabric featuring carrots and flowers to decorate Peter Rabbit’s ears and paws.

Peter’s jacket has also been updated to a lighter shade of blue to match the hospital’s official colour during the 20th century, and to reflect the colour of the GOSH nurses’ uniforms in the late 1800s.

For every product sold, a donation will be made to the charity by Enesco, Frederick Warne & Co and Silvergate.

Want to read more news like this? Simply sign up to our daily digest by clicking here. You can also follow @LicensingSource on Twitter.

MORE NEWS
Danilotopcalendars500x500
 
Football has proven its resilience in the world of calendars by kicking global pop favourite Taylor Swift off the top spot and turning the Danilo top 10 red....
WestfieldBFG500x500
 
The BFG can be seen peaking over a sign which says 'Have a gloriumptious Christmas' outside the Westfield shopping centre in White City....
CraftBuddyTikTokShop500x500
 
Craft Buddy has concluded a strong year with a significant accolade, winning the Home & Living Growth Award at the inaugural UK & Ireland TikTok Shop Awards....
Wolsey500x500
 
The prestigious achievement recognises the ongoing work, focus and commitment the business has across a wide range of criteria, including quality, sustainability and environmental responsibility....
MashaatChristmas500x500
 
Animaccord and Maurizio Distefano Licensing, which manages licensing for Masha and the Bear in Italy, have announced a series of initiatives designed to deepen the brand’s connection with Italian audiences....
NikeNFL500x500
 
Building on 12 years of successful collaboration as the exclusive provider of uniforms and sideline, practice and base layer apparel for all 32 NFL teams, Nike is poised to further elevate its partnership....
Get the latest news sent to your inbox
Subscribe to our daily newsletter

The list doesn't exist! Make sure you have imported the list on the 'Manage List Forms' page.