Kids app to launch GWR videos onto its platform to coincide with Easter holidays.
Kids’ fun learning subscription app, Azoomee, is teaming with Guinness World Records to bring its catalogue of videos to its SVOD platform.
The first batch of videos will launch on March 30 to coincide with the start of the Easter holidays and will introduce children to some of the most interesting and inspiring record holders on the planet.
These will range from the fastest moonwalker through to the team who completed the most backflips off a wall in one minute.
Azoomee will release new Guinness World Records videos weekly for children to enjoy and learn from in a fun and entertaining way.
Estelle Lloyd, co-founder of Azoomee, commented: “Guinness World Records videos provide inspiring, factual and entertaining content that teaches children about practice, perseverance and learning through experiences.
“These are values we hold dear at Azoomee and believe are fundamental for children growing up in such fast-changing times. We are thrilled to have Guinness World Records on board.”
Rob Molloy, director of global TV content and sales at GWR, added: “We are very pleased to be providing a range of our video content to Azoomee.
“We are always looking at new ways to inspire kids, and Azoomee’s library of fun and educational videos offers an exciting way to engage with aspiring record holders.”
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