SLR Productions’ Guess How Much I Love You – The Adventures of Little Nutbrown Hare is hopping into Australian retailer, Kmart for the first time this Easter with an exclusive infants and children’s apparel range.
The deal – which was brokered by Mitch Dowd’s Brand Lab label on behalf of SLR Productions – will see 39 The Adventures of Little Nutbrown Hare styles launch at the retailer.
Characters such as Big Nutbrown Hare, Little Nutbrown Hare, Little Redwood Fox, Little Field Mouse, Little Gray Squirrel, Little White Owl and Blue Bird will appear across knit and flannel pyjama sets, onesies, dresses, long sleeve tees, hoodies, track pants, beanies, socks and slippers.
Also included in the launch are ladies pyjamas.
“I am so thrilled to be seeing Guess How Much I Love You – The Adventures of Little Nutbrown Hare hopping into Kmart just in time for Easter,” commented Suzanne Ryan, ceo and executive producer at SLR Productions. “Together with Brand Lab we have developed an extensive infants and children’s apparel range sure to delight the littlest and biggest of kids.
“With pyjama sets to onesies to socks and slippers all featuring the much-loved characters from the animated television series, this range is sure to be an extra sweet treat for many this Easter.”
Want to read more news like this? Simply sign up to our daily digest by clicking here. You can also follow @LicensingSource on Twitter and @licensing_source on Instagram.