Art Ask Agency secures new collaboration across gifts, bags, accessories, stationery and home décor.
The Frida Kahlo licensing programme continues to grow, with Art Ask Agency confirming a new collaboration with Polish retail chain, EMPIK.
The stores are currently open and trading in Poland as they are classed in the book store category of retailers.
The range boasts 48 different skus across gifts, bags, accessories, stationery and home décor.
“Empik have done an amazing job on this range and I’m confident their customers will snap up these irresistible products,” commented Maria Strid, owner of Art Ask Agency.
Ewa Ziemnicka, category manager at EMPIK, added: “Frida Kahlo is a character that needs no introduction. The Mexican painter is a colourful bird and an extremely expressive personality that has become an icon of feminism and a symbol of charisma and bold expression of her views.
“At EMPIK, we were inspired by the art and personality of one of the greatest artists of the twentieth century, and have brought this to our customers with our Frida Kahlo collection.”
Art Ask Agency is currently preparing for the launch of a second licensed collection with another brand from its roster in March.
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