Formula E and Hackett Sport have confirmed that the fashion brand is renewing its partnership with the ABB FIA Formula E World Championship for Season 11.
Building on a successful inaugural year – which included partnership activations hosted around the world at some of Formula E’s most iconic race locations – the supplier of premium clothing and accessories will yet again supply uniforms and other garments to all Formula E staff including hosting its own brand activations across the Season 11 calendar.
Hackett London launched Hackett Sport in 2023, creating a premium range of sportswear for those who ‘live active lifestyles and embrace contemporary styling’.
The Hackett Sport range features performance layers crafted in technical fabrics, such as jackets, gilets, trousers, tops, personal luggage and other activewear.
“We are delighted to extend our partnership with Hackett London into Season 11, building on a successful first year that has showcased our alignment across themes of innovation, style and sustainability,” commented Tiziana Di Gioia, chief revenue officer at Formula E. “As Formula E continues to expand its calendar and iconic race destinations, the contemporary Hackett Sport brand will be profiled to our hundreds of millions of forward-thinking and ambitious fans all around the globe.”
Mark Blenkinsop, chief marketing officer at AWWG (Hackett Sport) stated: “Hackett Sport was created for those who live active, dynamic lives, and our partnership with Formula E reflects this perfectly. We are excited to support a sport that embodies performance, precision, and progress, just as our brand does with every piece we create.”
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