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Expansion for Rainbow Designs’ key and national accounts team

Rainbow Designs has expanded its key and national accounts team, welcoming Kristina Sundby as national account manager.

Kristina (pictured) brings over seven years of retail experience in categories including party and celebrations to the company.

Rainbow Designs has a vast roster of licensed character ranges including Paddington, Harry Potter, Peter Rabbit and Disney’s Winnie the Pooh and The Lion King to name just a few.

“I’m eager to embark on my journey in the nursery, gifting and toy industries, working with these true heritage brands, and bringing joy into little ones first years,” commented Kristina, who moved to the UK from Norway in 2020. “It’s hard not to fall in love with our products, and I’m looking forward to working closely with our existing and new retailers in the nursery and toy categories.”

Gary Hughes, national accounts controller at Rainbow Designs, continued: “Her ambitions align with ours, and coupled with her experience, it makes Kristina the perfect fit for Rainbow. We’ve so much to offer retailers that Kristina can cultivate, and I’m looking forward to seeing the impact she will inevitably make.”

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