This ad will be closed automatically in X seconds.

Exclusive Bluey range lands in Aldi’s middle aisle

Supermarket retailer, Aldi is extending its popular wooden toy collection with an exclusive range of Bluey toys.

The collection – which includes a special edition wooden kitchen – is available in stores from 24 October to 7 November as part of the retailer’s Specialbuys.

The exclusive Bluey Wooden Trolley comes with a variety of wooden fruit and veg, as well as cupboard essentials like pasta, almond milk, pizza and cereal, while it also comes with a wooden scanner.

Meanwhile, the Wooden Cash Register includes a register, scanner, conveyor belt, tills screen, name tag and food accessories, plus payment options such as wooden coins, notes, a bank card and a card reader.

In addition, the range also includes a Wooden Mechanic Set with a jump start battery, power leads, bulbs, tyres, windscreen wash, motor oil and engine parts. The Aldi exclusive also comes with DIY essentials, a screwdriver, spanner, nuts and bolts. The Bluey Kitchen (which is available from 7 November) is equipped with pots and pans, colander, casserole dish, spatula, spoon, knife, chopping board, plate and a mug, while there is also a chalkboard and an interactive hob featuring lights and sounds.

The range is further extended with Bluey Figures; the Bluey Scribbler and Art Easel; Bluey Post and Pavlova Sets, which are inspired by Bluey episodes, with each set including accessories to play as a postman or baker; while there is also a Sleepy Time Bluey Soft Toy.

Want to read more news like this? Simply sign up to our daily digest by clicking here. You can also follow us on LinkedIn and on Instagram (@licensing_source).

MORE NEWS
LEGOStitch500x500
 
Licensed Toys continued to play a key role in shaping market dynamics during 2024 - they make up 35% of overall total market share, up by 3%, thanks to the likes of Lilo & Stitch, UEFA, Despicable Me/Minions, Bluey and Sonic....
SpideyHeroToys500x500
 
With Licensed Toys now representing over a third (35%) of all UK toy sales, popular entertainment IP were well represented in the Hero Toys list....
LucySalisburyFunko500x500
 
Funko's Lucy Salisbury talks toy fair plans in London and Nuremberg, new launches and making the most of seasonal opportunities....
IFFutureForecast500x500
 
Future Forecast 2025 identifies key opportunities for brands, including the rising focus on family wellbeing, the power of sensory marketing and the bridging of physical and digital experiences....
BrioBuilder500x500
 
Revealed at Toy Fair yesterday (21 January), the Apollo Saturn V construction set includes 91 pieces for open-ended building and imaginative play....
MermaidMagic500x500
 
Headstart International has secured a new partnership with entertainment studio Rainbow to develop and distribute a toy line for Netflix property, Mermaid Magic....
Get the latest news sent to your inbox
Subscribe to our daily newsletter

The list doesn't exist! Make sure you have imported the list on the 'Manage List Forms' page.