European apparel licensee has secured deals with ROUTE 66 and Basic ELLE.
Apparel licensee Erve Europe has bolstered its portfolio with the addition of two new brands.
The company has been appointed by Tempting Brands to develop apparel for US lifestyle property, ROUTE 66. The team will be working on t-shirts, underwear and hosiery for adults and children.
In addition, Erve Europe will also be working with fashion magazine ELLE, with the company securing a deal with Lagardère Active Enterprises. It will design, produce and market Basic ELLE’s line of hosiery.
Further additions to the ambitious licensee’s portfolio are due to be announced shortly.
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