New bathtime and creative range due to roll out as part of brand’s licensing programme.
The emoji company and Bravado have welcomed Zimpli Kids to the licensing programme for the popular brand.
The company will be launching a bathtime and creative range featuring some of the key icons.
There will be five skus in the collection – Chocolate emoji maker, emoji Gelli Play Pods, emoji Gelli Baff Pods and two variants of emoji Baff Bombs.
The bathtime products focus on a new concept of ‘display and play’ – they are encased in a plastic emoji-shaped pod, further adding to the play value.
Meanwhile, fans can get creative and make their own chocolate emoji bar with the new Chocolate emoji maker.
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