Lifestyle brand for all ages is eyeing even more partnerships going forward.
Using icons within digital communication has become the phenomenon of the 21st century. Back in 2013 the emoji company realised the expressive power of using icons such as the poo, the monkey or the unicorn in digital communication.
Inspired by those unlimited opportunities to communicate, the emoji company decided to create emoji, a truly universal lifestyle brand for people of all ages and any gender.
Now the emoji brand has more than 500 noteworthy partnerships with the biggest corporations all around the globe including Sony Pictures Animation, Ferrero, Zara, Kellogg’s, Nestle, Tesco, Ravensburger, C&A, Nikon, Fuji, Random House, Universal Music, Walmart, The Swiss Post among many others.
Official emoji products are sold in more than 100 countries. And the emoji brand has been rated the third most influential brand after LEGO and Coca Cola in 2017.
Official licensees have access to more than 10,000 icons, patterns and custom designs available for legal licensing.
Read more about getting involved in emoji licensing by clicking on this link.
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