Acquisition will immediately add significant scale to EA’s mobile games business.
Video games publisher Electronic Arts is scaling up its mobile games business with the acquisition of Glu Mobile.
The deal will see EA acquire Glu Mobile – which has a portfolio of games including officially licensed titles such as MLB Tap Sports Baseball (pictured) – for $2.1 billion in enterprise value.
The combination of the two companies creates a leading mobile product portfolio which includes more than 15 top live services across fast growing genres, with a combined $1.32 billion in bookings over the last 12 months.
“Our acquisition of Glu combines amazing teams and deeply-engaging products to create a mobile games leader with proven expertise across many fast-growing genres,” said Andrew Wilson, ceo of Electronic Arts. “Mobile continues to grow as the biggest gaming platform in the world, and with the addition of Glu’s games and talent, we’re doubling the size of our mobile business. With a deep IP portfolio and an expanding global audience, we’ll deliver more exciting experiences for our players and drive further growth for Electronic Arts.”
Nick Earl, ceo of Glu, added: “This transaction is the culmination of the tremendous work of the Glu team to deliver world-class interactive experiences for our players, while driving business momentum that has led to strong financial and operational results.
“As part of Electronic Arts, we will continue capitalising on the opportunities ahead in the expanding mobile gaming industry.”
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