EA and Marvel reveal new multi-title gaming collaboration

Video games giant Electronic Arts is collaborating with Marvel on a long-term deal to develop action adventure games.

The agreement will cover at least three new action adventure games for consoles and PC. Each will be its own original story set in the Marvel universe, with the first title in development being a single player, third person action adventure Iron Man game from Motive Studios.

“We have been long-time fans of Marvel and their impressive leadership, so this is a remarkable moment for our developers as well as our players and fans,” commented Laura Miele, coo at EA. “We look forward to welcoming Marvel into the EA family of creators and know this collaboration will produce exceptional experiences for our players.

“We can’t wait to see players’ reactions when they suit up as Iron Man and do the extraordinary things this super hero is known for.”

Jay Ong, evp at Marvel Games, continued: “At Marvel, we strive to find best-in-class teams who can take our characters on heroic journeys in ways they haven’t before and collaborating with Electronic Arts will help us achieve that.

“We pride ourselves on being enthusiastic, creative collaborators with developers so they have the freedom to create something deeply unique and truly remarkable. The team at Motive is getting started on that with their Iron Man video game and we can’t wait for players to learn more in the far future.”

Want to read more news like this? Simply sign up to our daily digest by clicking here. You can also follow @LicensingSource on Twitter and @licensing_source on Instagram.

MORE NEWS
B&LLAs2025500x500
 
The event will take place on Thursday 24 April at the Royal Lancaster London, where the assembled audience of retailers, licensees, brand owners and industry executives will celebrate the achievements of the 219 finalists across 22 categories, as well as witnessing the crowning of this year's Brand Ambassador....
BeanstalkJuliusK9500x500
 
Beanstalk will look to leverage JULIUS-K9's strong brand equity to extend its offering into key categories across the UK and Europe including pet food, vitamins, bedding, cages and travel products....
BobMarleyfragrance500x500
 
"This collection is a tribute to our legacy and how we continue to inspire people, creating a sense of calm and togetherness that lasts across generations."...
BrandLicensingForDummies500x500
 
Available from 19 May in print and digital formats, the book - written by Steven Ekstract and Stu Seltzer - is aiming to become an essential resource for anyone looking to understand, enter or expand within the fast growing world of licensing....
PeterRabbitWildBrainCPLG500x500
 
Under the agreement, WildBrain CPLG will manage the consumer products programme rights across merchandise, promotions, digital and experiences....
GrindClueless500x500
 
Coffee company, Grind has unveiled its latest limited edition collection, teaming with Paramount Pictures' Clueless to commemorate the film's 30th anniversary and the launch of Clueless, The Musical in London's West End....
Get the latest news sent to your inbox
Subscribe to our daily newsletter

The list doesn't exist! Make sure you have imported the list on the 'Manage List Forms' page.