Dream Big Little Co ventures into licensing with CoComelon

Bamboo apparel specialist, Dream Big Little Co has teamed up with the CoComelon brand for a new 44-piece collection including sleepwear sets, dresses and blankets.

The initial drop will feature designs for both girls and boys, showcasing JJ and the CoComelon logo alongside fun alphabet patterns and whimsical musical note prints.

“CoComelon has been a favourite in our household, so collaborating with them, especially JJ and friends, has been a dream come true,” commented founder of Dream Big Little Co. and mother of four, Christy. “Seeing these characters come to life in our classic Dream Big styles has been even more exciting.”

Born to License handled the licensed process for Dream Big Little Co, including supporting the product development process.

Jenna Chalkley, head of global product development at Born to License, continued: “Dream Big have captured the essence of magic of CoComelon into a wearable, lovable apparel and sleepwear collection. We worked diligently with the team at Moonbug to infer their insights and guides into a collection that we knew would resonate with both Dream Big and CoComelon fans.”

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