Disney teams with This Girl Can initiative

Company partners with Sport England to create five dance-along videos to inspire mums to get active.

Disney has partnered with Sport England on this year’s This Girl Can campaign.

This Girl Can aims to encourage women to engage in physical activity regardless of shape, size, age or ability.

To this end, Disney has created five dance-along videos to inspire mums to get active with their children.

Sport England research shows that children of active mothers are more likely to grow into active adults, so the fun dance-along videos offer the perfect resource for mums looking to improve not only their own fitness, but also their children’s long-term health.

The videos feature real families from across England dancing to a host of popular Disney songs from four movies – The Little Mermaid (Under The Sea), Moana (You’re Welcome), Disney Channel’s Descendants 3 (Break This Down and Good To Be Bad) and The Jungle Book (I Wanna Be Like You).

You can check out one of the videos below.

The partnership is part of The Walt Disney Company’s Healthy Living commitment to encourage kids and families to get active and be healthy.

Want to read more news like this? Simply sign up to our daily digest by clicking here. You can also follow @LicensingSource on Twitter.

MORE NEWS
BolognaLicAwards_2025
 
The winners of the Bologna Licensing Awards have been crowned during the Bologna Licensing Trade Fair/Kids....
DocM_Bratz
 
Dr. Martens x Bratz celebrates Y2K aesthetic Featuring nostalgia-rich details, the first footwear and accessories collaboration between Dr. Martens and MGA Entertainment’s Bratz is inspired by the iconic dolls’ passion for fashion and unapologetic self-expression. ...
MouseMansion
 
Manita Schaapman, co-founder and creative director of The Mouse Mansion Company, will take to the stage at this year’s Licensing Conference to share the story of how a handmade universe turned into a global success....
Smiley_Awards
 
Recognising the power of film to inspire change, the eighth annual Smiley Charity Film Awards, presented by Smiley and powered by Smiley Movement CIC, took place at the Indigo O2 on 20 March. ...
BLLAS_Hearst
 
Angharad Moynes, licensing sales director at Hearst, explains why the company supports the Brand & Lifestyle Licensing Awards....
Spacetoon_Moonbug
 
Spacetoon Mum, Spacetoon’s digital platform and content hub directed at mothers, has joined forces with Moonbug Entertainment to launch a heartfelt regional campaign in honour of Mother’s Day....
Get the latest news sent to your inbox
Subscribe to our daily newsletter

The list doesn't exist! Make sure you have imported the list on the 'Manage List Forms' page.