Disguise sales drop 12% in 2023

Jakks Pacific has announced its Q4 ended 31 December, 2023, and full year 2023 results.

Net sales for the whole company in Q4 were $127.4 million, a decrease of 3% year-on-year. Gross margin was 26.5%, up 480 basis points compared to Q4 2022.

For the full year, the whole company net sales were down 11% year-on-year to $711.6 million, while gross margin was 31.4%, compared to 26.5% last year.

Gross profit for the full year was $223.4 million, up 6% compared to last year, and the highest dollar level since 2015.

Disguise sales fell 40% in Q4, with a drop of 54% in North America, and 20% internationally.

For the full year, Disguise sales were down 12% as customers continue to recalibrate to post-COVID levels. The performance was nonetheless 22% higher than 2021.

Stephen Berman, ceo of Jakks Pacific, commented: “For the third consecutive year we have met or exceeded our key financial full-year targets. The year began with the challenge of revenue comparisons with a 2022 hit-driven blockbuster product line, but we also saw opportunities for gross margin improvements with a normalised supply chain. Gross and operating margins improved year-over-year despite a $80+ million decline in net sales, generating over $66 million in operating cash flow for the year.

“The holiday toy season came late this year, but we were pleased with the results. Two of our top three US toys/consumer products customers achieved positive year-over-year retail sales results in Q4 despite challenging comparisons from the prior year. Our aggregate end-of-year inventory at retail at those three accounts is also down by a high single digit percentage compared to last year. Although customers are tentatively moving into the new year, we believe our core businesses remain on solid footing.”

Want to read more news like this? Simply sign up to our daily digest by clicking here. You can also follow @LicensingSource on Twitter and @licensing_source on Instagram.

MORE NEWS
Antslive
 
Hela Brands is working with London rapper AntsLive to officially launch UK streetwear label AVX....
Motörhead.
 
Action sports and family entertainment show Masters of Dirt and Global Merchandising Services have announced a collaboration for legendary rock band Motörhead in honour of the band’s 50th anniversary....
RHS
 
The Royal Horticultural Society (RHS) has announced a partnership with homeware, kitchenware and accessories brand Sophie Allport for its 2025 RHS Chelsea Flower Show collection. The show takes place from 20–24 May 2025....
MOMA.
 
IMG Licensing has announced a new multi-year agreement to serve as MoMA’s exclusive global licensing representative. Through this collaboration, IMG Licensing will work closely with MoMA Design Store and The Museum of Modern Art to strategically grow their global licensing programme, helping MoMA realise its mission to connect people around the world to the art of our time. ...
 
Royal Warrant holder Sanderson Design Group has announced the launch of the Highgrove by Sanderson collection, a range of fabrics and wallpapers inspired by Highgrove Gardens, the renowned gardens restored, nurtured and transformed by King Charles III over the past 45 years....
Peppa
 
Hasbro has announced PEPPA PIG’s Peppa Meets the Baby Cinema Experience. The special cinema-exclusive English language release, in partnership with Trafalgar Releasing, will arrive in more than 2,600 cinemas across 14 countries from 30 May 2025, with tickets available to purchase from 9 April....
Get the latest news sent to your inbox
Subscribe to our daily newsletter

The list doesn't exist! Make sure you have imported the list on the 'Manage List Forms' page.