Deer Little Forest brand expands into Asia

Art and lifestyle brand to make its debut at the Hong Kong Licensing Fair.

Art and lifestyle property Deer Little Forest is to make its debut into the Asian market, with its agent in the territory – Empire Multimedia – showcasing it at Hong Kong Licensing Fair next week.

Empire Multimedia is working with brand owner Koko Rose Media, and believes that Deer Little Forest – and its preschool spin-off, Flora of the Forest – has strong potential across Asia.

Hubert Co, president of Empire Multimedia commented: “Deer Little Forest and Flora of the Forest are whimsical brands that are a natural for merchandise and promotional licensing in SEA and Greater China.

“The great artwork, together with the timely back-to-nature and go-green themes, will give products an added edge for 2017 and beyond.”

Deer Little Forest was created by Jo Rose and launched as a licensing brand in 2013 at Brand Licensing Europe. It originally found popularity within the greeting cards space in retailers including Harrods, Liberty, John Lewis and Selfridges.

It now boasts product across stationery, apps, homewares and publishing.

Flora of the Forest, meanwhile, is a preschool animation series currently in development with King Rollo Films.

Hong Kong International Licensing Show runs from January 9-11.

Want to read more news like this? Simply sign up to our daily digest by clicking here. You can also follow @LicensingSource on Twitter.

MORE NEWS
LicensingExpothumbnail500x500
 
This year’s show - taking place from 20-22 May at the Mandalay Bay Convention Center in Las Vegas - will see a 16% year-over-year increase in exhibiting companies, from key growth areas including food and beverage, fashion, LBE, sports and character licensing....
JackHendyRHS500x500
 
We find out more about Royal Horticultural Society's licensing development executive....
SamBillinghurstBrown500x500
 
We find out more about Retail Monster's licensing and retail associate....
TheWiggles500x500
 
Following a strong upturn in business performance - including new strategic partnerships and internal team advancements - the group continues to build momentum across Australia and global markets....
NatGalleriesScotlandLOGIC500x500
 
Based in Tokyo, LOGIC designs and sells apparel and accessories throughout Japan, China and Taiwan in stores such as United Arrows, Beams and Urban Research....
B&LLAs2025500x500
 
The event will take place on Thursday 24 April at the Royal Lancaster London, where the assembled audience of retailers, licensees, brand owners and industry executives will celebrate the achievements of the 219 finalists across 22 categories, as well as witnessing the crowning of this year's Brand Ambassador....
Get the latest news sent to your inbox
Subscribe to our daily newsletter

The list doesn't exist! Make sure you have imported the list on the 'Manage List Forms' page.