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Danilo welcomes My First Calendar range

Non-dated interactive calendars feature licences including PAW Patrol and Peppa Pig.

2018 may be marking its 40th anniversary, but Danilo is continuing to innovate in its category with the launch of the My First Calendar product range.

The non-dated interactive calendar encourages children to learn about the days of the weeks, months, the weather and the seasons using preschool brands including PAW Patrol, Peppa Pig and PJ Masks.

Alongside the official launch to retailers, Danilo will also be running a supportive consumer PR campaign to create awareness.

“We are planning for the future in a number of ways,” said md Daniel Prince. “Growing our already strong relationships with licensors is key, and will allow us to continue offering new and current retail customers the most up to date brands.

“Our hard-working and talented design team have innovation at the heart of their strategy and will keep creating new and interesting formats across calendars, diaries, greetings cards and wrap.”

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