Cunard partners with Harper’s Bazaar on exclusive wellness programme

Cunard has teamed up with fashion and beauty magazine Harper’s Bazaar to create a holistic wellness programme exclusively for guests aboard Queen Anne.

The luxury cruise line is collaborating with Harper’s Bazaar UK to design three luxurious spa packages for travellers sailing on board the new 3,000-guest Queen Anne, which is due to set sail on its maiden voyage on 3 May.

Each package within the Harper’s Bazaar Wellness at Sea proposition comprises an ‘enriching’ three-day journey focused on either detoxing, energising or relaxing.

The three-day programmes – each with an additional US$629 charge – will feature a curated selection of spa treatments, a range of ELEMIS products, and unique and nutritionally balanced dining options from Queen Anne’s The Pavilion Wellness Café.

The Harper’s Bazaar Detox Journey will revive and restore clean living habits and features a cryo-body detox and body sculpting treatment; the Harper’s Bazaar Energise Journey empowers guests with a mix of mindful eating, massage, and movement, including a bamboo massage; and the Harper’s Bazaar Relax Journey encompasses a collection of soothing treatments, such as a restorative salt stone massage, that will reset the nervous system.

As part of each package, guests will also receive a selection of ELEMIS products to complement the programmes.

“Wellness is such an integral part of luxury ocean travel in the modern age and we’re so excited to be collaborating with Harper’s Bazaar UK to deliver an elevated wellbeing offering for Queen Anne,” commented Katie McAlister, president of Cunard. “This partnership will enable us to showcase the ultimate in wellbeing escapes as we offer travellers truly luxurious treatments, specialist masterclasses and tailormade health guides as part of this holistic wellness programme.

“Wellness will be a fundamental part of the Queen Anne experience, where guests can immerse themselves in the very best of luxury travel while nurturing their mind, body, and spirit and we hope their personal revitalisation will be a memorable part of their voyage with us.”

Sharon Davies-Ridgeway, luxury portfolio director at Hearst UK, added: “As the world’s longest-established fashion magazine, Harper’s Bazaar has been synonymous with luxury for over 150 years. We are proud to be partnering with Cunard to bring guests a carefully curated Harper’s Bazaar Wellness at Sea proposition aboard Queen Anne. Each elevated wellness programme has been carefully curated to boost their skin, body and mind, all adding up to the ultimate wellbeing escape.”

Want to read more news like this? Simply sign up to our daily digest by clicking here. You can also follow @LicensingSource on Twitter and @licensing_source on Instagram.

MORE NEWS
BolognaLicAwards_2025
 
The winners of the Bologna Licensing Awards have been crowned during the Bologna Licensing Trade Fair/Kids....
DocM_Bratz
 
Dr. Martens x Bratz celebrates Y2K aesthetic Featuring nostalgia-rich details, the first footwear and accessories collaboration between Dr. Martens and MGA Entertainment’s Bratz is inspired by the iconic dolls’ passion for fashion and unapologetic self-expression. ...
MouseMansion
 
Manita Schaapman, co-founder and creative director of The Mouse Mansion Company, will take to the stage at this year’s Licensing Conference to share the story of how a handmade universe turned into a global success....
Smiley_Awards
 
Recognising the power of film to inspire change, the eighth annual Smiley Charity Film Awards, presented by Smiley and powered by Smiley Movement CIC, took place at the Indigo O2 on 20 March. ...
BLLAS_Hearst
 
Angharad Moynes, licensing sales director at Hearst, explains why the company supports the Brand & Lifestyle Licensing Awards....
Spacetoon_Moonbug
 
Spacetoon Mum, Spacetoon’s digital platform and content hub directed at mothers, has joined forces with Moonbug Entertainment to launch a heartfelt regional campaign in honour of Mother’s Day....
Get the latest news sent to your inbox
Subscribe to our daily newsletter

The list doesn't exist! Make sure you have imported the list on the 'Manage List Forms' page.