This ad will be closed automatically in X seconds.

Crew Clothing teams with Williams Racing

British lifestyle brand launches official capsule collection to tie in with the start of the 2021 FIA Formula One World Championship.

British lifestyle brand, Crew Clothing has teamed with Williams Racing to launch an official licensed capsule collection.

The range launched on 26 March, ahead of the beginning of the 2021 FIA Formula One World Championship on 28 March in Bahrain.

The collection features track-inspired takes on Crew Clothing classics including tees, polos and rugby shirts for men, women and children, reported The Industry.Fashion.

Design inspiration comes from the motorsport world and includes iconic racing stripes, chequered flag prints, chicanes and reimagined motifs.

The deal also sees Crew Clothing dress the Williams Racing team as they travel between Grand Prix events across the world.

“Crew Clothing has maintained its long association with British sport throughout its history, and we’re delighted to be celebrating this further with the launch of our licensed product range,” commented David Butler, ceo at Crew Clothing.

Want to read more news like this? Simply sign up to our daily digest by clicking here. You can also follow @LicensingSource on Twitter and @licensing_source on Instagram.

MORE NEWS
SeminalBigPicture500x500
 
The company has appointed Big Picture Licensing to support and represent Seminal as an introducer agent model to identify and develop new innovative licensing partners on a global basis....
Smileypopups500x500
 
The move follows the success of the brand's franchise stores in China....
TomGatesstageshow500x500
 
Dynamic doodler, homework-hater and lover of snacks Tom Gates and his 'brilliant' world are being brought to life for family audiences across the UK in a new live show, Tom Gates EPIC Stage Show....
POPMoomin500x500
 
The partnership is part of the Moomins’ 80th anniversary celebrations in 2025 and marks the first of two collection releases, with the second due to debut in spring 2025....
HAAmbassadorsgroupshot500x500
 
The first ever celebratory lunch for the Honorary Achievement winners from The Licensing Awards and the Brand Licensing Ambassadors from the Brand & Lifestyle Licensing Awards took place yesterday (20 November)....
PeugeotWildBrain500x500
 
WildBrain CPLG will represent the Peugeot brand globally across selected lifestyle categories including home and garden, electricals, sports equipment, toys and infant products....
Get the latest news sent to your inbox
Subscribe to our daily newsletter

The list doesn't exist! Make sure you have imported the list on the 'Manage List Forms' page.