Lifestyle portfolio strengthened with brands including David Gandy and F1.
CAA-GBG has acquired UK-based brand management agency Romelle Swire, enhancing its client offerings and expanding its EMEA operations.
Romelle Swire has a wealth of experience in the experiential and endorsement arena including food and beverage concepts.
In addition, the acquisition has seen CAA-GBG strengthen its lifestyle portfolio with brands such as David Gandy (pictured), Formula 1, Gareth Bale, Paul Hollywood and Gordon Ramsay.
Romelle Swire founding partners Scott Harvey-Nicholls and Oli Trethewey have joined the CAA-GBG senior management team based in London.
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