Budgy Smuggler brand goes underground with TfL

Australian swimwear brand Budgy Smuggler has partnered with Transport for London for a new London Underground-themed collection.

The deal was secured by TfL’s global licensing agency, IMG.

Inspired by the London Underground’s moquette designs, the collection includes three swim trunks featuring signature patterns from the Northern, District and Victoria lines.

The collection is available exclusively at Budgy Smuggler’s website with prices starting from £39.99.

“Coming across from the shores of Sydney, Australia, we first set up Budgy Smuggler UK back in 2016 and have been embraced by a number of different UK communities since then, which we’re very thankful for,” commented Adam Linforth, Budgy Smuggler’s chief Smuggler. “And now we’re so excited to link up with an iconic part of the London lifestyle and culture in TfL.

“We all get the Tube to work everyday, so we jumped at the chance to join the brands and create something special for the UK summer that is both iconically Australian and also iconically British; the TfL x Budgy Smuggler Collection.”

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