This ad will be closed automatically in X seconds.

Britney Spears exclusive collaboration launches from Welcome Skateboards

Britney Spears and Welcome Skateboards have joined forces for the launch of an exclusive line of merchandise.

The skateboard and apparel brand – which is known for its unmatched skateboard shapes and hand-made graphics – has partnered with the iconic pop star on a limited edition line of merchandise, which is says highlights ‘their unexpected but deeply rooted connection through music and pop culture’.

Produced in partnership with Bravado, the collection showcases a ‘boundary-free’ creative spirit and love for ‘artistic juxtaposition’ through custom skate decks and apparel featuring some of the best known images of Britney including the cover of her debut album, … Baby One More Time, interspersed with some of her most well-known lyrics.

The apparel selection includes t-shirts, hoodies and hats among others.

Want to read more news like this? Simply sign up to our daily digest by clicking here. You can also follow us on LinkedIn and on Instagram (@licensing_source).

MORE NEWS
BistoW&G500x500
 
Bisto has partnered with national treasures, Wallace & Gromit for a new on-pack promotion, marking the first phase of its long-term partnership with Aardman....
DogManForbiddenPlanet500x500
 
Monster Island and pop culture retailer Forbidden Planet have launched a major collaboration with children's graphic novel series, Dog Man....
RobynCowlingAykroyds500x500
 
Aykroyds' Robyn Cowling on showcasing fresh ideas and launching new trend-driven night and daywear....
MinecraftMerchantwise500x500
 
Woolworths and BIG W have partnered with the world of Minecraft to unleash a new physical and sustainable collectable, Minecraft Cubeez, for Australian and New Zealand....
LondonGamesFestival500x500
 
The 10th anniversary edition of the London Games Festival is promising to be the biggest yet, with the programme of core events being revealed and applications open for game submissions....
Valentin500x500
 
Stor's Valentin Ortiz on the company's top performers, current challenges and new launches for 2025....
Get the latest news sent to your inbox
Subscribe to our daily newsletter

The list doesn't exist! Make sure you have imported the list on the 'Manage List Forms' page.