The winners of The B&LLAs 2022 industry awards were announced this afternoon (Wednesday 27 April) at a wonderful awards event, held at the Hilton Park Lane Hotel in London.
Hosted by Ed Gamble, the brand licensing community’s annual get-together, was attended by 400 retailers, licensees and brand owners who shared in the joy as the worthy winners made their way to the stage to collect their trophies.
And, after three years, the ceremony was back in its rightful spring slot.
“While we are all very well aware of the current challenges and global upsets that fill our daily lives, it also good to reflect that as these B&LLAs awards recognise and reward achievements over 2021 – a year massively affected by Covid – of just how resilent the brand and lifestyle licensing sector has showed itself to be, forging a powerful connection with the public,” said Jakki Brown, director of Max Publishing in the welcome speech.
The grand finale of the awards ceremony was the Brand Ambassador Award, which was presented to Adam Bass, md of Golden Goose, for his continued contribution to this dynamic sector.
The winners of the B&LLAs 2022 are:
PRODUCT AWARD CATEGORIES
Best Brand Licensed Fashion Accessories or Lifestyle Product or Range (sponsored by Lisle Licensing)
Jelly Belly Sneakers from Reebok
Best Brand Licensed Food or Beverage Product or Range (sponsored by MDR Brand Management)
TGI Fridays Frozen Appetisers and Desserts from Iceland
Best Brand Licensed Health & Beauty Product or Range (sponsored by Sara Miller London)
Van Gogh Museum Sunflower Pop from Floral Street Fragrances
Best Brand Licensed Adult Apparel Product or Range (sponsored by ASPIRE by WildBrain CPLG)
Morris & Co. Apparel Collection from Next
Best Brand Licensed Gifting Product or Range (sponsored by Country Living/House Beautiful)
Joules Crafting Range from A2V
Best Brand Licensed Homewares, Kitchen & Tabletop Product or Range (sponsored by Pink Key Licensing)
V&A Reflect Series from Richard Brendon
Best Brand Licensed Children’s Product or Range (sponsored by Start Licensing)
RHS Collection from George@Asda
Best Brand Licensed Electrical &/or DIY Products or Range (sponsored by Golden Goose)
National Trust Lighting Collection from Anglepoise
Best Brand Licensed Home Décor Product or Range (sponsored by Natural History Museum)
Good Housekeeping Sofa Collection from DFS
Inspired Innovation Brand Licensed Product or Range Award (sponsored by Discovery Consumer Products)
Tetris Tetrimino Waffle Maker from Fizz Creations
The Sustainability Brand Licensed Product or Range Award (sponsored by Products of Change)
Eden Project Compostable Coffee Capsules from Fresh Coffee Shop
RETAIL AWARD CATEGORIES
Best Fashion Retailer of Licensed Brands (sponsored by Beanstalk)
Primark
Best Department Store or Mixed Retailer of Licensed Brands (sponsored by Metrostar)
Next
Best Supermarket of Licensed Brands (sponsored by TSBA Group)
Iceland Foods
Best Specialist Retailer of Licensed Brands (sponsored by Brandgenuity)
Homebase
PROPERTY AWARD CATEGORIES
Best Licensed Heritage or Institution Brand (sponsored by Brand Licensing Europe)
Natural History Museum
Best Licensed Lifestyle Brand (sponsored by Dependable Solutions)
House Beautiful
Best Licensed Design-led Lifestyle Brand (sponsored by Poetic Brands)
Laura Ashley
Best Licensed Food or Beverage Brand (sponsored by Erve Group)
The Hershey Company
Best Licensed Fashion or Talent Brand (sponsored by H&A)
Sara Miller London
Brand Licensing Ambassador of the Year (sponsored by Brandcomply.com/Octane5)
Adam Bass, md, Golden Goose
All photos from the B&LLAs 2022 event will appear on the website over the next few days.