Super RTL will manage licensing for the new preschool brand in GAS and France.
Boat Rocker Studios has appointed Super RTL to handle the licensing in European territories for new preschool brand, Dino Ranch.
Super RTL will be the sole licensing agent for Dino Ranch in its territories, which cover the GAS countries of Germany, Austria and Switzerland, plus France, Belgium and Luxemburg.
In Germany, Dino Ranch will air on free-to-air kids’ channel Super RTL from Q1 2022 and it will also air on its time-shift kids’ channel Toggo Plus. Meanwhile, in France, the series launches on M6 Group’s linear and non-linear channel ecosystem (Gulli, M6, TiJi) in Q3 2021. It will also be available on Gulli Africa (in 22 French speaking African countries).
Super RTL is now actively seeking additional partners across all CP categories to join forces with Jazwares as global master toy partner and Scholastic as global publishing partner for English speaking markets.
Boat Rocker Studios has also welcomed a host of new licensees signed in Europe including GBG (Global Brands Group) for nightwear and daywear in the UK & Eire; Ravensburger for puzzles and games in the UK & Eire, France, Iberia, Italy, GAS, CEE and the Nordics; Character World for bedding, curtains, cushions and bean cubes and bags, in the UK & Eire; and Immediate Magazine for a standalone magazine in the UK & Eire.
“We’re delighted to announce that Super RTL is taking the reins for Dino Ranch licensing in these key territories,” said Kate Schlomann, evp brand management and content marketing at Boat Rocker Media. “With their impressive track record and the huge appeal of our unique and exciting new show, we’re confident they’ll soon be corralling a whole herd of fantastic new licensees across multiple categories.
“We’re also thrilled to collaborate with GBG, Ravensburger, Character World and Immediate Magazines to develop a host of best-in-class products that will appeal to kids and parents alike.”
Dino Ranch launches in the UK on Disney+ on 23 April. It launched in Australia on 2 April and airs daily on Disney Junior in the US and on Saturdays on CBC in Canada.
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