Company to launch brand across stationery, bags, novelty lighting and gift.
Happy Ink and its UK agent, Allsorts Licensing, have signed up Blue Sky Designs to the Hamsta World brand.
The company will now create a range of stationery, bags, novelty lighting and gift, due to be launched at Spring Fair 2018.
“Blue Sky is really delighted to have signed up with Happy Ink for their wonderful Hamsta brand,” said Stuart Browning, Blue Sky’s md.
“We are now going to the pub to start our intense product development process. The brand will be launched at Spring Fair 2018 and we hope and expect to take the UK by storm with this cheeky and comical brand. Check out Hamsta World on YouTube to see just why we are so excited.”
Saskia Keiser, creative director and owner of the brand, added: “We are very excited to kick off the UK territory with Blue Sky.
“Their innovative attitude and keen eye for market developments are a great match for the Hamsta brand. We look forward to exploring new possibilities and creating lots of smiles together.”
Want to read more news like this? Simply sign up to our daily digest in the box below. You can also follow @LicensingSource on Twitter.