Toy company makes TV debut with three-week campaign for RC inflatables.
Bladez Toyz is today kicking off its first ever TV campaign, focusing on its radio controlled Teletubbies inflatables.
The 20-second spot introduces the new collection of radio controlled characters, as well as featuring the Teletubbies Boppers and water filled inflatable Tubby Time playmat.
The campaign will be seen on Milkshake, Nick Jr and other key preschool channels and will run until December 11th.
Digital activity on Sky Go and My5 has also gone live this month to help promote the new range to parents and grandparents.
“Today is a momentous day for the Bladez team as this campaign has been a long time in the making,” said Vicki Marler-Hausen, marketing manager at Bladez.
“We are proud to finally watch our innovative toys appear on TV and to know they are being seen in homes up and down the country. It also demonstrates our commitment to Teletubbies and how keen we are to support our retailer partners at such an important time of year.
“This will be the first TV advertising campaign of many as we are now planning more adverts for 2017.”
You can check out the Bladez Toyz Teletubbies TV spot below:
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