Hunter Price International has signed an exclusive deal with the star of ITVBe’s The Mummy Diaries.
Billie Faiers – star of the ITVBe award nominated Mummy Diaries – has signed an exclusive deal with Hunter Price International to develop, design, market and manufacture her new home and lifestyle brand.
The new brand – which will be fully unveiled later this summer – will feature ‘unique and forward-thinking’ home furnishings and accessories, soft furnishings and kitchen and dining, for both adults and children.
Within the launch collections, sub-categories will include vases, candles, diffusers, lanterns, footstools, storage, cushions, throws and more.
“Our partnership with Billie marks a huge milestone for Hunter Price,” commented Jeremy Winburn, commercial director at Hunter Price. “Billie truly shares our passion for design and product, especially within the home and lifestyle arena and we can’t wait to bring this to market – it’s a really exciting time for the business.
“We’re working closely with Billie to develop a brand which has longevity, combining timeless and classic design, with relevant and on-trend product, which represents her own style and really connects and engages with her huge fan base.”
Billie commented: “Creating my own home and lifestyle brand has been a goal for so long and the team at Hunter Price were the perfect partner, as they really understand the retail landscape and my vision.
“We’re getting ready to unveil the brand later this summer and we’re working really hard on the debut collections, which will be out in the market next year. I can’t wait to share this journey of my brand with everyone on the new TV show [The Family Diaries] and throughout our own huge house project.”
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