The emoji company has appointed Big Picture Licensing as its new agent in the UK and Eire.
The new partnership is aiming to further enhance the brand’s position in the territories, driving innovative retail strategies and expanding consumer engagement.
The new alliance will be highlighted at Brand Licensing Europe, with visitors being able to check out the company’s extensive asset library which features over 25,000 icons and designs and more than 200 themed style guides.
“This partnership with Big Picture Licensing marks a thrilling new chapter for emoji,” commented Marco Hüsges, ceo at The emoji company. “Their innovative approach and deep understanding of the market will undoubtedly propel our brand to new heights in the UK and Eire. We are eager to see the creative synergies that will emerge from this collaboration and look forward to a future filled with groundbreaking projects and expanded reach.
“We are also excited to announce that we will exhibit once again at the BLE show in September at London’s ExCeL, where clients will experience great licensing opportunities, brand news, entertainment activities and more.”
Dan Frugtniet, md at Big Picture Licensing, continued: “Big Picture Licensing is incredibly proud to work with emoji, a brand that has seamlessly integrated into the fabric of our daily lives. This collaboration presents a unique opportunity to support and drive new product and revenue streams for this iconic lifestyle property.
“With a rich library of icons and beautifully themed style guides, the possibilities for product innovation and services of any kind are endless. The emoji company team’s creativity and responsiveness make them exceptional partners, and we are eager to unlock new potentials in the UK and Eire market.”
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