A My Little Pony collection from Beauty Creations Cosmetics made its debut at the Hasbro booth at Licensing Expo in Las Vegas yesterday, 21 May, and will launch to the public on International Day of Friendship Day on 30 July this year.
“We are so excited to bring this collaboration to life,” says Esmeralda Hernandez, founder and ceo of Beauty Creations Cosmetics. “This collection brings the simple feelings of childhood memories into everyday glam and allows us to relive our favourite memories when we apply our morning makeup. I have been a fan of My Little Pony since childhood and now my daughter is a fan of the brand as well; the love of this collaboration is something special that we can share.”
The 14-piece collection of makeup and beauty accessories includes a Lost in the Clouds Shadow Palette (five eyeshadow shades, one blush, one highlight and one bronzer) inspired by the My Little Pony rainbow, as well as the Mane Event blush and highlight set and Made In The 80s lip oils.
Retailers and guests at the Hasbro booth at Licensing Expo can explore the My Little Pony x Beauty Creations Cosmetics line, with makeup artists from the Beauty Creations Cosmetics team on hand to offer product testing and giveaways.
“We can’t wait to deliver the colour, magic and friendship that our beloved My Little Pony franchise is known for via this stunning collection from Beauty Creations Cosmetics,” said Marianne James, svp global licensing at Hasbro. “By bringing this fun booth demo to Licensing Expo, attendees and our industry friends can get a taste of the exciting My Little Pony brand experience that has captivated multigenerational fans for over 40 years.”
