This ad will be closed automatically in X seconds.

Asics unveils new Beauty and the Beast collaboration

New trainer collection features three styles and special edition packaging.

Footwear specialist Asics has teamed up with Disney to launch a special Beauty and the Beast collaboration.

Tying in with the launch of hit live action adaptation, the new range features three styles and comes in limited edition packaging.

The styles are inspired by both Belle and The Beast, and also feature fabrics and patterns found on costumes worn in the movie.

Belle comes in either white or birch designs, both embossed with a rose print and Disney branding. Meanwhile, The Beast part of the collection is a coffee coloured design, with a hint of blue being a nod towards the velvet blazer he wears in the film.

Asic’s GEL-Lyte III and GEL-Lyte V are included in the collection, with additional pairs set to take inspiration from sub-characters and the castle setting, according to reports.

Want to read more news like this? Simply sign up to our daily digest by clicking here. You can also follow @LicensingSource on Twitter.

MORE NEWS
Danilotopcalendars500x500
 
Football has proven its resilience in the world of calendars by kicking global pop favourite Taylor Swift off the top spot and turning the Danilo top 10 red....
WestfieldBFG500x500
 
The BFG can be seen peaking over a sign which says 'Have a gloriumptious Christmas' outside the Westfield shopping centre in White City....
CraftBuddyTikTokShop500x500
 
Craft Buddy has concluded a strong year with a significant accolade, winning the Home & Living Growth Award at the inaugural UK & Ireland TikTok Shop Awards....
Wolsey500x500
 
The prestigious achievement recognises the ongoing work, focus and commitment the business has across a wide range of criteria, including quality, sustainability and environmental responsibility....
MashaatChristmas500x500
 
Animaccord and Maurizio Distefano Licensing, which manages licensing for Masha and the Bear in Italy, have announced a series of initiatives designed to deepen the brand’s connection with Italian audiences....
NikeNFL500x500
 
Building on 12 years of successful collaboration as the exclusive provider of uniforms and sideline, practice and base layer apparel for all 32 NFL teams, Nike is poised to further elevate its partnership....
Get the latest news sent to your inbox
Subscribe to our daily newsletter

The list doesn't exist! Make sure you have imported the list on the 'Manage List Forms' page.