Accessories company, Aquarius has extended its US licensing relationship with Kontoor International, providing rights to sell Lee and Wrangler accessories in the UK and Europe.
The three-year agreement will be supported through its sister companies, Drew Pearson International (UK) and Difuzed BV (Netherlands), ensuring strong distribution across the region.
The agreement covers an extensive range of Lee and Wrangler-branded accessories, including men’s and women’s Belts; small leather goods – wallets, card cases, key fobs, tie clips, money clips, cuff links, gloves, mittens, and scarves; bags, backpacks, toiletry bags, hip sack bags; and a variety of Headwear styles including baseball caps and beanies.
The deal covers European Economic Area (EEA) namely, Austria, Belgium, Bulgaria, Croatia, Cyprus, Czech Republic, Denmark, Estonia, Finland, France, Germany, Greece, Hungary, Iceland, Ireland, Italy, Latvia, Liechtenstein, Lithuania, Luxembourg, Malta, Netherlands, Norway, Poland, Portugal, Romania, Slovakia, Slovenia, Spain, Sweden, Switzerland and the UK.
Drew Pearson International and Difuzed are authorised under the Aquarius licence to produce, market, sell and distribute licensed products for Lee and Wrangler accessories in these territories.
They will not only supply the existing network of Lee and Wrangler apparel retail partners with accessories, but will extend distribution to their own retail clients, including e-commerce retailers, fashion independents, sporting goods stores and other retail and approved retail channels.
“We are thrilled to extend our licensing rights with Kontoor International and expand the distribution of Lee and Wrangler accessories across Europe and the UK,” commented Randy Gross, ceo at Aquarius. “With the expertise of Drew Pearson International and Difuzed BV, we are confident in driving further growth and innovation in the accessories segment.”
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