Popular exec replaces George Christopoulos who has become ceo of CWI Holdings Group.
Blues Clothing has welcomed Anne Bradford as its new general manager.
Anne (pictured) replaces George Christopoulos who has taken on the broader role of ceo of CWI Holdings Group, which acquired Blues two years ago.
Internally, it’s business as usual with Patrick Bailey continuing as group licensing director, supported by Tom Crompton as licensing manager.
Anne joins Blues following a four-year spell with TVM/Fashion Lab as sales director.
“It’s a great role and I am really looking forward to working with the team here at Blues who are well established and have a fantastic reputation in the industry,” Anne commented.
The business has the ability to deliver all product categories from babywear to adult including daywear, nightwear, underwear, swim and outerwear. This unique product mix offers a full 360 range of products for retailers to explore with Blues and gives the chance to build and co-ordinate sales opportunities.”
Anne continued: “Over the years I have been fortunate to gain a huge amount of experience starting off in buying, followed by a brief brush with merchandising before settling into sales. Having discovered licensing as part of these roles, it became clear that this was where my passion lay.
“I have been fortunate to meet so many inspiring people on my journey to date, along with some amazing managers and mentors who gave me the autonomy to grow and build my future career.
“I am looking forward to this next chapter with Blues Clothing and working with the team to build and grow the future.”
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