Popular exec promoted to global licensing and brand director at the company.
Alison Downie has taken on a new expanded role at toy licensee HTI, becoming global licensing and brand director.
Alison joined the company in August as global licensing director from Golden Bear.
The new role will see Alison heading up the HTI product development and UK marketing teams, in addition to being responsible for the company’s global licensing function.
“We are thrilled to have promoted Alison to this new role,” said Colin Houlihan, HTI executive director.
“This extension to her remit will enable HTI to benefit from Alison’s wealth of experience and expert knowledge in the children’s toy market.
“Her knowledge and capabilities in the product development process, as well as in marketing and licensing arenas, will be invaluable in assisting HTI to take the business to the next level.”