Jewellery brand Pandora has been inspired by The Avengers ‘heroism, strength and vulnerability’ to create a new super hero themed jewellery collection.
The tie-up with Marvel has seen the company launch 11 hand-crafted pieces including a bracelet, ring and charms featuring Black Widow, Iron Man, Captain America’s shield and other Avengers heroes and symbols, reported Retail Bulletin.
“We are proud of our long-standing collaboration with The Walt Disney Company and excited to bring this first ever Marvel x Pandora collection alive,” commented Stephen Fairchild, chief product officer at Pandora. “These heroes excite, entertain and also encourage us to use our voices and powers, without hiding our weaknesses, to make the world a better place.
“Celebrating what you stand for and the things you love is what connects the Marvel and Pandora universes.”
Want to read more news like this? Simply sign up to our daily digest by clicking here. You can also follow @LicensingSource on Twitter and @licensing_source on Instagram.
