This ad will be closed automatically in X seconds.

Silent Pool Distillery gets on board with Pan Am

Pink Key Licensing has secured a new partnership between Pan American World Airways and Silent Pool Distillery.

The new deal will see Pan Am-branded craft gin, vodka and pre-mixed cocktails created in the spirit of the brand’s dedication to quality, style, service and innovation since 1927.

The products launched in Cannes at the TFWA Duty Free Summit (24-28 October).

Distribution throughout in Europe, US and Japan will begin in Q1 2022, ready for the travel season.

“We are so pleased to have secured this partnership,” commented Richard Pink, md of Pink Key Licensing. “We’ve long thought that the Pan Am brand and its association with the glamour of a by-gone age deserves to have product that reflects this.

“It’s got that Mad Men feel of ‘cocktails on a plane’ about it, and in Silent Pool Distillery we’ve found a partner who really understand what we are trying to achieve. We are very excited and can’t wait to do the sampling.”

Ian McCulloch, md and founder of Silent Pool Distillery, added: “We are incredibly excited to be able to bring this brand to market in a whole new way. With travel starting to resume and consumers forming much more romantic and nostalgic connections with their favourite destinations, there’s no better time to connect them to a bygone era in a contemporary way.

“We believe that the Spirit of Pan Am will garner particular attention in key US airports, as well as important European and Asian hubs.”

Stacy Beck, vp brands and licensing at Pan American World Airways, continued: “We are excited to work together with the Silent Pool Distillery team. Their success and creativity in the market makes them an ideal partner to further the brand experience for Pan Am.”

Want to read more news like this? Simply sign up to our daily digest by clicking here. You can also follow @LicensingSource on Twitter and @licensing_source on Instagram.

MORE NEWS
TfLlunchbox500x500
 
Designed by creative agency Crush Creative, the guide includes a set of colourful, illustrated assets that draw on TfL’s heritage and serve as a toolkit for licensees developing products for young audiences....
Tulipop500x500
 
Tulipop Studios - creator and owner of the Icelandic character-based Tulipop IP - is growing into new markets having secured a number of fresh deals....
YakkaDee500x500
 
Rachel Bardill and Liz Keynes - both well known and respected family and children's brand strategists - have come on board to further drive awareness for the preschool show....
AliceBurden500x500
 
In her new role, Alice will be responsible for steering and driving forward the strategic and creative direction of Toon2Tango, focusing on storytelling and creative development....
job
 
H&A is looking to further strengthen its team with the appointment of a supply chain planner....
SManners500x500
 
Industry trade body, Licensing International has responded to Labour's Budget from earlier this week, saying that moving forward 'beloved brands' will be more important than ever before in providing a point of difference....
Get the latest news sent to your inbox
Subscribe to our daily newsletter

The list doesn't exist! Make sure you have imported the list on the 'Manage List Forms' page.