Top brands line up for glory at next month’s Brand & Lifestyle Licensing Awards.
After much anticipation the finalists in the product categories of the inaugural Brand & Lifestyle Licensing Awards (B&LLAs) have been revealed.
The judging panel comprised retail buyers from leading names including Debenhams, Boots, House of Fraser, Urban Outfitters, Blue Inc, Sainsbury’s, Specsavers, Asda, M&Co, Lloyds Pharmacy, Mothercare and Jarrolds.
“The strong line-up of contenders stand as testament to the dynamism and diversity of the brand licensing arena,” commented Ian Hyder, joint md of Max Publishing which organises and owns the B&LLAs.
The B&LLA 2016 Product Finalists
Best Licensed Brand Fashion Accessories or Lifestyle Product or Range
- Coca Cola Sophia Webster Collection from Sophia Webster
- The Smiley x Anya Hindmarch Collection from Anya Hindmarch
- Innocent Little Hats Go Big from Oliver Bonas
- Pantone Personalised Photobooks from Photobox.com
- Ted Baker Cascading Floral Luggage Collection from Pelham Leather Goods
- V&A Clarks Collection from Clarks
Best Licensed Brand Health & Beauty Product or Range
- Happy Jackson Gift 2015 for Boots from Hall & Associates Marketing
- Humble Bath and Beauty Range from Broadoak Toiletries
- Jelly Belly Lip and Nail Range from Amber House
- Kellogg’s Vintage Range from MAD Beauty
- Men’s Health Vitamins & Minerals Range from Omega Pharma
- Ted Baker Sugar Sweet Bath and Body Collection for Boots from KMI Brands
Best Licensed Brand Adult Apparel Product or Range
- Claudia Schiffer Collection from TSE
- Coca Cola Ashley Williams Collection from Ashley Williams
- Jeep 2015 Collection from FCA US
- Historic Royal Palaces Hobbs’ Collection No. 5 from Hobbs
- V&A Oasis Collection from Oasis
- Wall’s Ice Cream x ASOS Summer Fashion Collection from ASOS
Best Licensed Brand Gifting Product or Range
- Guinness Giftware Collection from Newbridge Silverware
- Happy Jackson Gift Collection from Wild & Wolf
- Jamie Oliver Gift Range for Debenhams from Merison
- Kellogg’s Vintage Gift Range from Kimm & Miller
- The National Gallery Needlecraft Kits from DMC Creative World
- Science Museum Giftware Range from Wow! Stuff
Best Licensed Brand Food or Beverage Product or Range
- Animal Planet Multi-Pack Lollipops from Chupa Chups
- Guinness Burt’s Potato Chips from Burts Potato Chips
- Jammie Dodgers Celebration Cake from Finsbury Foods Group
- Magnum Chocolates from Kinnerton Confectionery
- Marmite Easter Egg from Kinnerton Confectionery
- Sharwood’s Takeaway Range from Kerry Foods
Best Licensed Brand Home or Garden Product or Range
- Chupa Chups Car Air Fresheners from 151 Products
- Designer’s Guild Amrapali Range from Ulster Weavers
- Ted Baker ‘in Bed with Ted’ Bedding Collection from Ashley Wilde
- Ted Baker Portmeirion Rosie Lee Collection from Portmeirion
- Volkswagen Wallpaper Collection from SHH Interiors
- William Morris Strawberry Thief Collection from Briers
Best Licensed Brand Children’s Product or Range
- Cherokee Apparel from Argos
- The Makery Kids Craft Kits from Wild & Wolf
- My First JCB Children’s Furniture Range from Kidsaw
- Natural History Museum Range for M&Co from Fashions UK
- Roald Dahl Stationery from Portico Designs
- Science Museum Anti Gravity Magnetic Levitation from Great Gizmos
Best Licensed Brand Consumer Electronics or Electricals Product or Range
- Energizer Lithium Polymer Jump Starters from Custom Accessories
- EXTREME Audio #Tunedforlife from Otone Audio
- JCB Trade Tools from The Kingfisher Group
- The Official Fifty Shades of Grey Weekend Collection from Lovehoney
- VW Rechargeable Bluetooth speaker from Blue Sky Design
- VW Remote Control Micro Bus from Bladez Toys
The finalists for the retailer and property categories of the B&LLAs will be announced shortly.
Winners of all the B&LLAs categories will be unveiled at a lavish afternoon event at The Dorchester Hotel on April 20. For tickets for the Brand & Lifestyle Awards 2016 event contact Clare Davies of Createvents on clare@createvents.co.uk or call 0118 334 0085.
* The Brand & Lifestyle Licensing Awards are owned and organised by Max Publishing. The headline sponsor of the B&LLAs is Brand Licensing Europe. The awards are officially supported by LIMA, the licensing industry’s trade association. The media partner is Total Brand Licensing magazine.