Sarah Muller heading back to BBC Children’s

Popular exec to become head of acquisitions and animation in the summer.

Sarah Muller – Sony Pictures Television Networks vp of kids programming – is to take on a new role at BBC Children’s in the summer.

Sarah – who has been key in building channels including Tiny POP and POP (which feature a number of licensed brands) at Sony – will take on the role of head of acquisitions and animation for CBBC and Cbeebies at BBC Children’s in the summer, Kidscreen reports.

She will also be charged with looking for live action acquisitions for both channels.

The move marks a return to the BBC for Sarah – she previously spent almost a decade at the BBC, most recently as creative director for scripted, animation and co-productions at CBBC, before moving to Channel 5 and its Milkshake block and then on to Sony.

Want to read more news like this? Simply sign up to our daily digest in the box below. You can also follow @LicensingSource on Twitter.

MORE NEWS
Antslive
 
Hela Brands is working with London rapper AntsLive to officially launch UK streetwear label AVX....
Motörhead.
 
Action sports and family entertainment show Masters of Dirt and Global Merchandising Services have announced a collaboration for legendary rock band Motörhead in honour of the band’s 50th anniversary....
RHS
 
The Royal Horticultural Society (RHS) has announced a partnership with homeware, kitchenware and accessories brand Sophie Allport for its 2025 RHS Chelsea Flower Show collection. The show takes place from 20–24 May 2025....
MOMA.
 
IMG Licensing has announced a new multi-year agreement to serve as MoMA’s exclusive global licensing representative. Through this collaboration, IMG Licensing will work closely with MoMA Design Store and The Museum of Modern Art to strategically grow their global licensing programme, helping MoMA realise its mission to connect people around the world to the art of our time. ...
 
Royal Warrant holder Sanderson Design Group has announced the launch of the Highgrove by Sanderson collection, a range of fabrics and wallpapers inspired by Highgrove Gardens, the renowned gardens restored, nurtured and transformed by King Charles III over the past 45 years....
Peppa
 
Hasbro has announced PEPPA PIG’s Peppa Meets the Baby Cinema Experience. The special cinema-exclusive English language release, in partnership with Trafalgar Releasing, will arrive in more than 2,600 cinemas across 14 countries from 30 May 2025, with tickets available to purchase from 9 April....
Get the latest news sent to your inbox
Subscribe to our daily newsletter

The list doesn't exist! Make sure you have imported the list on the 'Manage List Forms' page.