Master toy partner to reveal key lines at this month’s UK Toy Fair.
Jazwares is gearing up for the reveal of its master toy range for the new series of Danger Mouse at the UK Toy Fair later on this month – and is confident the collection will help propel it to its biggest year to date.
Kids big and small can immerse themselves in the international secret agent’s world with Danger Mouse’s Mark IV Vehicle – featuring pop-out wings, functioning boot as well as an exclusive 3” figure.
There’s also a fully articulated 10” Danger Mouse figure that features a removable jet pack accessory and five authentic show sayings. Kids will be able to role play as their favourite secret agent with ‘The Shrinkatiser’ – DM’s gadget of choice when faced with monstrous monstrosities. An assortment of plush featuring three individual character phrases and collectible figure range are also available.
Further plans for 2016 include Professor Squawkencluck’s Lab play-set, as well as new vehicles and figures.
Jonny Taylor, UK managing director at Jazwares, commented: “We were really thrilled to be appointed master toy partner for such an iconic and well-loved brand as Danger Mouse. We’re launching the range in the UK to begin with and we see this as a clear signal of Jazwares’ commitment to further establishing and growing its presence in the UK toy market.
“We’re confident that Danger Mouse – combined with the rest our portfolio – will help propel the business to its most successful year to date.”