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Ashley Wilde unveils new Roald Dahl designs

Soft furnishings licensee showcases The BFG, Matilda and Willy Wonka lines.

Soft furnishings licensee Ashley Wilde has revealed several new Roald Dahl designs, focusing on some of the author’s key characters.

With the big screen version of The BFG arriving on July 22, the company has a range of bed linen, which is available as quilt cover sets in single and double sizes.

The Sophie doll cushion completes the collection.

In addition, Matilda fans can choose the Matilda Bookworm bed linen, which shows the character absorbed in her books along with well known quotes from the story.

The reverse is splattered with ink splotches and ink bottles, while there is also a cushion featuring Matilda standing on a pile of books.

Finally, the Willy Wonka bed linen features Charlie, Willy Wonka and his Chocolate Factory along with classic quotes and ‘lickswishy’ sweets and chocolates. There is also an accompanying Golden Ticket cushion.

In addition, Ashley Wilde also has a Fantabulous Fabrics collection, featuring designs from 12 of the most famous Roald Dahl titles.

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