The Royal Horticultural Society (RHS) has announced a partnership with homeware, kitchenware and accessories brand Sophie Allport for its 2025 RHS Chelsea Flower Show collection. The show takes place from 20–24 May 2025.
The exclusive RHS-licensed collection offers customers a range of limited-edition memorabilia that celebrates all things RHS Chelsea Flower Show. This year’s range has been expanded to celebrate the official partnership and includes a mug (available in standard and large sizes), a small tray, a cotton tea towel, a signed print and a cotton tote bag.
The 2025 design draws inspiration from company founder Sophie Allport’s love of English cottage gardens, and features alliums, sweet peas, foxgloves and bearded irises, a vegetable patch and a greenhouse, with a picturesque shepherd’s hut as its centrepiece.
Also included are illustrations of a Jack Russell, a Golden Retriever and a Yorkshire Terrier – a nod to this year’s much-anticipated RHS and BBC Radio 2 Dog Garden. This dog-friendly space is the first garden atRHS Chelsea Flower Show to be designed by BBC Gardeners’ World presenter Monty Don.
The 2025 edition will include the RHS logo on packaging and swing tags as well as the words ‘RHS Chelsea Flower Show 2025’ on all products.
Since 2010 the RHS Chelsea Flower Show has played a significant role in the Sophie Allport narrative. Each year Sophie Allport unveils a sought-after collection to commemorate the world-famous event, a show that draws in 168,000 visitors from across the globe – with millions more following the show on television and online.
The Sophie Allport RHS Chelsea Flower Show collection will be available to purchase at the Sophie Allport stand during the show and online at www.sophieallport.com.
“Sophie Allport is rightly admired for her skill in developing designs that draw on classic British heritage with taste, style and humour, and this collection is a truly inspired example of that skill,” says Cathy Snow, licensing manager, RHS. “The new Sophie Allport RHS Chelsea Flower Show 2025 collection brings the joy and abundance of gardening, and the fun of gardening with help from your furry friends, into the home. It will appeal to gardeners, dog lovers and nature lovers – in fact, anyone who appreciates items that combine usefulness with attractive and original design.”
