Stumble Guys shares the love with new Care Bears collaboration

Party battle royale game, Stumble Guys has secured an exclusive collaboration with Care Bears, just in time for Valentine’s season.

Launching on Friday 14 February, players can unlock exclusive Care Bear cosmetics to brighten their gameplay experience. The event will introduce new in-game content including five Care Bear skins, one victory animation and two emotes. There will also be other Valentine’s Day-themed items and exclusive in-game events.

“What better way to celebrate Valentine’s season than by welcoming the Care Bears into the Stumbleverse?” commented Jake Bales, svp and general manager for Stumble Guys at Scopely. “This collaboration perfectly blends the fast-paced, frenetic fun of Stumble Guys with the Care Bears’ timeless message of kindness. We can’t wait for our players to experience this heartwarming chaos and spread the love.”

Ian Lambur, evp, content strategy, co-productions, global distribution and digital at Cloudco Entertainment, continued: “Care Bears have always been about sharing, caring, and spreading joy, which makes them the perfect fit for the playful chaos of Stumble Guys. This collaboration lets fans experience the magic of Care Bears in a whole new way, bringing their favorite characters into the game for a fun, colourful and action-packed adventure.”

Want to read more news like this? Simply sign up to our daily digest by clicking here. You can also follow us on LinkedIn and on Instagram (@licensing_source).

MORE NEWS
B&LLAs2025500x500
 
The event will take place on Thursday 24 April at the Royal Lancaster London, where the assembled audience of retailers, licensees, brand owners and industry executives will celebrate the achievements of the 219 finalists across 22 categories, as well as witnessing the crowning of this year's Brand Ambassador....
BeanstalkJuliusK9500x500
 
Beanstalk will look to leverage JULIUS-K9's strong brand equity to extend its offering into key categories across the UK and Europe including pet food, vitamins, bedding, cages and travel products....
BobMarleyfragrance500x500
 
"This collection is a tribute to our legacy and how we continue to inspire people, creating a sense of calm and togetherness that lasts across generations."...
BrandLicensingForDummies500x500
 
Available from 19 May in print and digital formats, the book - written by Steven Ekstract and Stu Seltzer - is aiming to become an essential resource for anyone looking to understand, enter or expand within the fast growing world of licensing....
PeterRabbitWildBrainCPLG500x500
 
Under the agreement, WildBrain CPLG will manage the consumer products programme rights across merchandise, promotions, digital and experiences....
GrindClueless500x500
 
Coffee company, Grind has unveiled its latest limited edition collection, teaming with Paramount Pictures' Clueless to commemorate the film's 30th anniversary and the launch of Clueless, The Musical in London's West End....
Get the latest news sent to your inbox
Subscribe to our daily newsletter

The list doesn't exist! Make sure you have imported the list on the 'Manage List Forms' page.