Boyner Group – in collaboration with Warner Bros. Discovery Global Consumer Products – is heading on an adventure to IPSO Munich where it will be showcasing the new Discovery Expedition Collection.
The world’s biggest sport trade show takes place between 3-5 December 2024 and BrandCode, as a part of Boyner Group which is Turkey’s biggest fashion retailer, will be using ISPO as a platform to expand the collection across EMEA with new retailers and distributors.
Combining ‘rugged performance with stylish functionality’, the collection will be showcased on Stand 567 in Hall A1.
The Discovery Expedition collection offers an extensive range of apparel, footwear and accessories that balance cutting-edge style with practical functionality. Designed with an emphasis on hybrid styling, Discovery Expedition’s pieces blend urban comfort with outdoor resilience, allowing effortless transitions between city life and nature.
Highlights include high-performance jackets with the Recco safety system, engineered to support explorers in rugged terrains, and designs that provide warmth down to -15 °C, making them ideal for any adventure.
Meanwhile, the Discovery Expedition accessory collection continues to expand and now includes camping essentials such as tents, sleeping bags and foldable seats.
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